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Warning redirect-chain-excessive

Homepage redirects resolve quickly

What this check means

Checks how many redirects a crawler follows before reaching your homepage.

Why it matters

Every hop is a round trip a crawler pays for and another link that can break. One hop — http to https, or apex to www — is normal and expected. Three or more usually means several rules stacked over the years, each unaware of the others.

How we detect it

We request your homepage without following redirects automatically and walk the Location headers by hand, recording each hop. Two or more hops warns.

How to fix it

Collapse the chain so the first request lands on the canonical URL in at most one hop.

Check whether this applies to your site.

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