Learn AI Optimization

From your first llms.txt file to a full AI visibility strategy. Everything you need to get found by ChatGPT, Claude, and Gemini.

Quick start

1

Generate your file

Enter your website URL and we'll scan your sitemap to build a spec-compliant llms.txt file. No signup needed.

Generate free
2

Deploy to your site

Upload the file to your website root at /llms.txt or /.well-known/llms.txt.

3

Verify it works

Run our free AI SEO check to confirm your llms.txt is live, valid, and your site scores well across all readiness factors.

Run free check

Core concepts

File format

An llms.txt file is plain markdown with a simple structure. Here is a minimal example.

llms.txt
# Your Website Name

> A one-line summary of what your site is about.

## Core Resources

- [About Us](https://yoursite.com/about): Who we are and what we do
- [Products](https://yoursite.com/products): Our product catalog
- [Blog](https://yoursite.com/blog): Industry insights and updates

## Optional

- [Careers](https://yoursite.com/careers): Open positions
- [Press](https://yoursite.com/press): Media resources

Title

An H1 heading (#) with your site name. Required.

Summary

A blockquote (>) with a one-line description of your site.

Sections

H2 headings (##) with markdown links. Group pages by importance.

Guides

Complete Guide

AI Optimization: The Complete Guide to AI SEO, GEO & AI Search

Master all three pillars of AI optimization - AI SEO, Generative Engine Optimization (GEO), and AI Search - with our comprehensive unified guide.

25 min read Read guide
Platform Guides

ChatGPT SEO: How to Get Your Website Cited by ChatGPT

Learn ChatGPT SEO strategies to get your website cited in ChatGPT responses. Optimize for ChatGPT with llms.txt and GPTBot.

10 min read Read guide
Strategy

What is GEO? Generative Engine Optimization, LLM SEO & AI SEO Explained

Learn about GEO (Generative Engine Optimization), LLM SEO, and AI SEO - the new frontier of search optimization and how llms.txt fits into the strategy.

12 min read Read guide
Strategy

What is AI Search? The Future of Information Discovery

Discover how AI-powered search engines like ChatGPT, Perplexity, and Claude are revolutionizing search and how to optimize your website for AI search visibility.

15 min read Read guide
Getting Started

Why Every Website Needs llms.txt in 2026

Discover how llms.txt files are becoming essential for AI-powered search and why your website needs one to stay relevant.

5 min read Read guide
Technical

How AI Models Use llms.txt Files

Learn the technical details of how ChatGPT, Claude, Gemini and other AI models parse and understand llms.txt files.

7 min read Read guide
Best Practices

llms.txt Best Practices

Master the art of creating effective llms.txt files with our comprehensive guide to structure, content, and optimization.

10 min read Read guide
Strategy

SEO vs AI Optimization: The New Frontier

Understand the differences between traditional SEO and AI optimization, and how llms.txt bridges the gap.

6 min read Read guide
Implementation

Implementing llms.txt on WordPress

Step-by-step guide to adding and maintaining llms.txt files on WordPress websites.

8 min read Read guide
Analytics

Measuring AI Traffic and Attribution

Track and measure how AI systems interact with your content through llms.txt files.

7 min read Read guide

Best practices

Keep it concise

Focus on your most important pages. AI systems work best with clear, structured content — not an exhaustive list of every URL.

Write clear descriptions

Each link should have a description that explains what the page is about, not just what it's called. Help AI understand the content.

Update when your site changes

New pages, removed content, or restructured sections should be reflected in your llms.txt. Regenerate periodically to stay current.

Organize by priority

Put your most important pages in a "Core Resources" section. Secondary content goes under "Optional." AI systems respect this hierarchy.

For a deeper dive, read our complete best practices guide.

See real-world examples

Browse 2,000+ llms.txt files from companies across every industry. See how Anthropic, Hugging Face, and others structure their files.

Browse examples

Specification

llms.txt is an open specification created by Jeremy Howard, co-founder of Answer.AI. The format defines a simple markdown file that websites can publish to help AI systems understand their content.

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